Privacy Policy

This Privacy Policy (“Policy”) describes how Traditional Mead UK (“we,” “us,” or “our”) collects, uses, and discloses personal information when you visit and use our website https://traditionalmead.uk/ (“Website”). This Policy is in compliance with the General Data Protection Regulation (GDPR) and applies to all visitors and users of our Website.

1. Data Collection and Usage

1.1 Personal Information: We may collect and process the following personal information about you:

• Information you provide voluntarily: When you interact with our Website, you may voluntarily provide us with certain personal information, such as your name, email address, or any other information you choose to provide through contact forms or newsletter subscriptions.

• Automatically collected information: We may automatically collect certain information about your visit to our Website, such as your IP address, browser type, referring website, pages viewed, and the date and time of your visit. This information helps us to improve our Website and provide a better user experience.

1.2 Cookies and Similar Technologies: Our Website uses cookies and similar technologies to enhance your browsing experience. These technologies may collect and store information about your preferences and usage patterns. You have the option to disable cookies through your browser settings, but please note that this may affect the functionality of our Website.

1.3 Google AdSense: We have implemented Google AdSense on our Website to display advertisements. As a third-party advertising partner, Google may collect and use certain information about your visits to our Website and other websites to provide personalized ads based on your interests. Google’s use of the collected data is subject to its own Privacy Policy. To understand how Google uses your data, please review Google’s Privacy Policy.

1. Legal Basis for Processing

We process your personal information based on the following legal grounds:

• Performance of a contract: If you have provided your personal information to us for the purpose of fulfilling a contract or service, we will process your information based on the performance of that contract or service.

• Legitimate interests: We may process your personal information for our legitimate business interests, such as improving our services, ensuring the security of our Website, and understanding user preferences and behaviour to enhance user experience.

• Consent: We will seek your consent for the collection and processing of your personal information in cases where consent is required under applicable laws. You have the right to withdraw your consent at any time.

• Data Sharing and Disclosure

We may share your personal information with third parties in the following circumstances:

• Service providers: We may engage third-party service providers who process personal information on our behalf, such as hosting providers, analytics providers, or email delivery services. These service providers are authorised to process your personal information only as necessary to provide the requested services to us.

• Legal obligations: We may disclose your personal information if required to do so by law or if we believe that such disclosure is necessary to comply with a legal obligation, protect our rights, or prevent fraud or illegal activities.

• Business transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of the transaction. We will notify you via email or a prominent notice on our Website of any change in ownership or the uses of your personal information.

• Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, please note that no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee the absolute security of your personal information.

1. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required or permitted by law. When determining the appropriate retention period, we consider the nature and sensitivity of the information, the potential risk of harm from unauthorised use or disclosure, and applicable legal requirements.

1. Your Rights

Under the GDPR, you have the following rights regarding your personal information:

• Right to access: You have the right to request access to the personal information we hold about you and receive a copy of that information.

• Right to rectification: You have the right to request the correction of any inaccurate or incomplete personal information we hold about you.

• Right to erasure: You have the right to request the deletion of your personal information under certain circumstances, such as when it is no longer necessary for the purposes for which it was collected.

• Right to restrict processing: You have the right to request the restriction of the processing of your personal information under certain circumstances, such as when you contest the accuracy of the information.

• Right to data portability: You have the right to receive your personal information in a structured, commonly used, and machine-readable format and have the right to transmit that information to another controller.

• Right to object: You have the right to object to the processing of your personal information under certain circumstances, such as when the processing is based on legitimate interests.

• Right to withdraw consent: If we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.

To exercise any of these rights, please contact us using the contact information provided at the end of this Privacy Policy.

1. Children’s Privacy

Our Website is not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe that we may have collected personal information from a child under the age of 18, please contact us, and we will take appropriate measures to investigate and address the issue.

1. Changes to this Policy

We reserve the right to update or modify this Privacy Policy from time to time. Any changes we make to this Policy will be posted on this page with a revised “Last Updated” date. We encourage you to review this Policy periodically to stay informed about how we collect, use, and protect your personal information.

1. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or the processing of your personal information, please contact us at privacy@functionalprogramming.co.uk.

Last Updated: 2023-06-13